MAXIS GBN

The next chapter for multinationals' globalisation in a joint study with the Economist Intelligence Unit.

Economist Intelligence Unit  / MAXIS GBN study

The key findings of this Economist Intelligence Unit  / MAXIS GBN Study were:
  • Multinationals expanding in both developed and emerging markets and are seeking to sell more products or to source more raw materials/labor in their bid for growth
  • Attracting and retaining top local talent is a major concern for multinational companies, ahead of political stability and governmental regulation
  • Employee benefits widely recognized as a key lever to win the battle for talent 
  • Expansion plans often reveal a disconnect between business executives and HR on speed to market and solving the local talent issues. 

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